articles tagged with: children
Another go-live during our busy Summer was the dedicated Mobile site for Findability Bristol, an online directory for disabled children and their families.
Since the main site went live back in March 2012, we're been monitoring the Analytics, and seen a month-on-month increase in visits from Mobile devices. The figures spoke for themselves - a 481% increase in Mobile visitors in May this year compared to May 2012 - and it was only increasing. This, along with a need by the Family Information Services team at Bristol City Council to make information available and accessible to as many families as they can, made the case for developing a dedicated Mobile site a compelling one.
- The number of visits made using a mobile device had almost tripled compared to the first 6 months of launch.
- A 21% drop in pages-per-visit suggests people have grown to expect websites to be mobile compatible - and are losing patience with those that aren't.
- The average visit duration when accessing via a mobile device had dropped to less than a minute.
- Almost a 10% increase in new visits being made using a mobile device.
- 14.36% rise in bounce rate suggests users are getting increasingly deterred as soon as they see the site is incompatible with mobile.
So, we set about developing an easy-to-use site that kept the fundamental features of the desktop version, plus a couple of extras to make full use of the mobile environment - for example, smart phone users who have geolocation enabled, this plots your location and the nearest organisations to you from your search!
- The mobile home page features clear navigation to key area, plus keyword and location search of organisations and events.
- Search results are displayed along with a Google Map - this links through to view full Google Map and associated functionality - including "show me directions from my current location".
- The events calendar provides users with a menu offering 'view events for current week' - organised by today, tomorrow, remaining days of that week.
- Clicking a specific event takes the user through to an individual page for that event, including a Google Map.
- It's also easy to make contact, provide feedback, and visit the related Facebook (mobile) page.
It's only been a couple of weeks since go live, so we'll be keen to view the analytics in due course and report back on the difference having the dedicated Mobile site has made. We hope this will be more returning visitors, who spend the right amount of time on the right pages, finding what they need quickly and easily.
We'll report back later in the year!
If you'd like to know more about dedicated Mobile sites, please get in touch.
Created on Tuesday August 06 2013 12:07 PM
We're very excited to have launched a charity microsite for MS Ireland and it's been seriously good fun! The site is vibrant and energetic which perfectly reflects the excitement of MS Ireland's upcoming READaTHON.
The month long event kicks off on October 12th 2012 and is their biggest fundraising event. It was 25 years ago that the late, great Roald Dahl launched the first campaign. Ever since then the MS READaTHON has been encouraging young people to read while raising much needed funds for services to those living with Multiple Sclerosis in Ireland. The concept is straightforward; Children are sponsored by family and friends to read as many books as they can in one month, it's simple but extremely effective.
With the design theme focusing on monsters that eat books we've gone back to our childhoods here at Focus and let our imaginations run wild! We threw in scratches, claws and bite marks, adding character and a sense of chaos. We have also emphasized the fun factor and encouraged interaction by embedding videos and games.
The site, just like the event, appeals not only to kids and teenagers but adults too. So, why not enjoy yourself and do a great thing for charity by getting involved? You’ll be glad you did!
Created on Wednesday September 12 2012 09:06 AM
Change Tracker is a new web tool that we’ve launched this week with South Gloucestershire Council . The Change Tracker tool has been developed to help parents, professionals, children and young people assess how support plans are meeting their needs.
Change Tracker has been developed as a tool for practitioners to use within their own settings and services in South Gloucestershire. It aims to support planning to improve outcomes for children and young people, and also to measure the progress that each plan achieves.
It is hoped that children, young people and their families will be involved in using Change Tracker as a means of engaging them in being a part of every support plan, and also to support them in objectively defining their own needs and desired outcomes. The tool has been designed to be used by a range of partners in a variety of settings and this website is just one representation of the information.
The functionality that we’ve developed for this site includes providing users with the ability to ‘browse’ the main question headings or use a ‘search’ function to create an assessment, with the added ability to re-order questions through a simple drag and drop facility. During an assessment if there are any responses given that may cause concern, a non-intrusive message appears with links to additional pages for where to get help.
The design of the website needed to be a clean, fresh and modern design that reflects professionalism and is also engaging for any young people using the tool. The final design is based around providing positive change and we think the cartoon sunrise captures this perfectly.
It's been a pleasure to be involved in such a worthwhile and fulfilling project, you can check out the site HERE!
Created on Wednesday March 28 2012 08:18 AM
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