blog.

Digital marketing strategy launched for SSE

We've recently embarked on a series of new digital marketing campaigns for utilities giant Scottish and Southern Energy.

Currently, consumers that switch to SSE products receive most of their follow-up literature and promotional material through the post - leading to high costs for personalisation, printing and postage. We're helping SSE move their communications into web and email - so that customers who sign up for online tariffs are emailed information and updates at key stages throughout the transfer process - rather than being sent postcards and letters.

Long term this will save SSE hundreds of thousands of pounds in fulfilment costs and manpower, and it's more environmentally friendly.

And very soon we're going to be talking to SSE about how our technology can help them distribute welcome packs and contracts more efficiently and securely.

Simon Newing
Simon

Created on Thursday March 31 2011 11:26 AM

Tags: emailmarketing campaigns

Comments [0]

Comments

search blog.

archive.

popular tags.

contact info.

Bristol: 0117 949 8008

Get in touch via email

focus. newsletter

focus. hq

66 Queens Road
The Triangle
Clifton
Bristol
BS8 1QU

Tel: 0117 949 8008

don't be shy

We'll gladly answer any questions you have about how we can help you.

testimony

“We have been working with Focus for many years and the team always provide us with a creative, responsive and incredibly competent service. The team are flexible, informed and a pleasure to work with.”
Jackie Fielder, Bath and North East Somerset Council

“We find Focus a fantastic digital agency to work with. They are wonderful throughout each project and always show a great deal of care towards our web site as a resource for people with MS. Focus are professional, approachable, flexible, cost effective and fully understand our needs as a charity.”
Taragh Donohoe, The Multiple Sclerosis Society Of Ireland

“Focus are an excellent digital agency that understood our requirements and produced a new look and feel for the site and a logo which we can use in marketing campaigns.”
Les Compton, Youth and Play Services, Bristol City Council

“Can I offer our compliments on our new web site; it looks really good and you have dealt with us with the utmost professionalism and interpreted our requirements perfectly. ”
Janice Saunders, Resources Manager, WECIL.

“Focus have been instrumental in the development of the iCheck system - the cornerstone and USP of our business - over the past 4 years. Their attention to detail and contribution is unparalleled to any supplier we've worked with. The team are always receptive to our ideas and focused on continued development.”
Mark Thomas, Head of IT Operations Europe, hubergroup