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Hey You! Join the Crew!
Every year MS Ireland runs the READaTHON event which is a sponsored read for young people. This year they’re looking for kids, teachers and librarians to get involved and join ‘the crew’ to help raise much needed funds for those living with Multiple Sclerosis. The event is now in its 22nd year.
The bright and vibrant website provides information about how to get involved; how the money generated is used; the prizes and the facility to sign up online to take part.
Campaign microsites are a fantastic tool for short term campaigns to promote a specific event; fundraising opportunity or a special offer for a product or service. They can be used in conjunction with other marketing activities such as email campaigns and they’re quick to set up, fun and cost effective.
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