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articles tagged with: 2012
The future of online in mobile and TV?
I like most people have read the countless amounts of predictions for 2012, most, if not all, mention how mobile is going to make a large impact on the future of online. I wrote a blog article last year saying that sites should consider mobile to complement desktop development. This year companies will see that they need to evolve their web presence to incorporate mobile or be missed by a large number of visitors. Visitors will spend less time, visit fewer pages and bounce more from sites they cannot view through mobile devices.
Smartphone and iPhone use in the UK is growing at a huge rate almost on a daily basis – I saw a figure this week that over 6m iOS devices were registered on Christmas Day, imagine the figure for Android devices!
People are also coming round to the idea of tablets; many were sceptical if there was a marketplace for such a device. I was one of these…until I got my iPad. I hardly use my laptop now.
Another big change, maybe not to web development, but to the way people interact with online is going to be smart TV’s. They’ve been around for a while, but this year it’s going to enter the mainstream. With the Olympics, Euro 2012 and the Diamond Jubilee retailers are going to be slashing prices and pushing us all to buy that new 50” TV. There have been some interesting developments this week from the CES conference...talk of a Google TV, Apple TV set and an Angry Birds app! I have a TiVo box from Virgin and I can now watch YouTube videos, catch up on missed programs or radio shows through the iPlayer, I could even view photos on Facebook or post updates to Twitter – all through my TV.
Online is being integrated into our lives on a daily basis and 2012 will bring with it many changes – some of which could be game changers whether we are users, web developers or designers……interesting times ahead for us all!
Broadband not so Speedy Gonzales?
Virgin Media are launching their latest advertising campaign soon, with none other than the crazed Mexican mouse of Looney Tunes fame as its mascot: Speedy Gonzales.
Now I like Speedy Gonzales. He's efficient, cute and more to the point, quick. Which is why I'm a bit unsure about his appointment as spokesperson for Virgin Media broadband. It's not that quick!
Not that this is a problem limited to Virgin Media. The broadband speeds we're promised (up to 10Mb, for example) are rarely delivered, and internet service providers are getting away with promising the earth but not delivering.
Try it for yourself here.
With 2Mbps being promised by the government across the UK by the end of the life of the current parliament (the previous deadline was 2012), perhaps a 'middle-of-the-road runner' would have been a more apt choice than good old Speedy
New Olympic mascots thoughts
I've just checked the News and have become aware of our new Olympic mascots "Wenlock" and "Mandeville", my first thoughts were "what the heck are those things" but after watching a rather entertaining animation of their creation, i started to realise that they aren't that bad, I mean even if you hate them, you should take pride in what's representing our great country. For once everyone should have some national pride!
Our guest blogger - Mr P. D - work experience student.
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